wake up with  SOMETHING


If you're looking for naturally delicious breakfasts you have come to the right place!


We make it easy to start the day with a nourishing and satisfying breakfast.


With plenty of gluten free options to delight your taste buds and nourish your body and soul.

Also available in 1kg packs exclusively online

available from these supermarkets

Search "something to crow about' in the online store of your choice,  to see availability and pricing. * Ranging varies per store. 


about us

Founded in 2014 by Mike and Chris Millar, Something to Crow About combines a passion for a healthy lifestyle, tasty food and sustainability. The range is hand crafted in Whangaparaoa, New Zealand.


We pride ourselves in creating convenient, delicious, healthy foods to support your active lifestyle.


  • Facebook
  • Instagram

Breakfast lovers, foodies and fans, keep up to date with new products, specials, giveaways and behind the scenes. 

  • Facebook - White Circle
  • Instagram - White Circle
  • Google+ - White Circle

Join our newsletter to receive 10% off your next order